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Wir sind auf der Suche nach einem Senior Texter, der unsere Aktivitäten im Bereich Creative Marketing Content leitet Zu den Aufgaben des Senior Texters gehören das Schreiben von Originaltexten und Slogans für Werbekampagnen. Darüber hinaus ist er für die Bearbeitung und Veröffentlichung von Artikeln der Junior Copywriters sowie für die Wahrung der Markenkonsistenz auf den Online-Kanälen zuständig. Wenn Sie Erfahrung in der Erstellung von Webinhalten haben, würden wir uns freuen, Sie kennenzulernen. Bitte geben Sie mit Ihrer Bewerbung ein Portfolio oder Links zu Ihren veröffentlichten Artikeln ab. Letztendlich erstellen Sie für unser Publikum informative und ansprechende Inhalte rund um unsere Produkte und Dienstleistungen.

Aufgaben

  • Branchenbezogene Themen recherchieren und Defizite in unseren Inhalten aufzeigen
  • Originaltexte für Anzeigen und soziale Netzwerke verfassen
  • Artikel vorbereiten und veröffentlichen, die unser Unternehmen und unsere Produkte beschreiben
  • Von Kollegen erzeugte Inhalte bearbeiten und auf ihre Richtigkeit überprüfen (z. B. Junior Copywriters)
  • SEO-Praktiken einsetzen, um Artikel zu optimieren und die Sichtbarkeit zu erhöhen
  • Mit Designern zusammenarbeiten, um Text mit grafischen Elementen wie Bildern und Diagrammen zu bereichern
  • Sprache und Ton in Verkaufs-E-Mails, Bannern und Broschüren formulieren
  • Berichte über Inhalte (z. B. wöchentlich oder monatlich) erstellen und überwachen
  • Kunden, Branchenexperten und interne Teams befragen
  • Kennzahlen im Zusammenhang mit unseren Inhalten, wie Web-Traffic und Konversionsraten überwachen
  • Sicherstellen, dass der Content komplett auf dem neuesten Stand ist
  • Nachweisbare Arbeitserfahrung als Senior Texter, Produkt-Texter oder aus ähnlicher Position
  • Portfolio an veröffentlichten Artikeln
  • Ausgezeichnete Schreib- und Lektoratsfähigkeiten, mit viel Liebe zum Detail
  • Praktische Erfahrung mit Content Management Systemen (z. B. WordPress)
  • Die Fähigkeit, kreative Texte sowohl mit großen Inhalten (z. B. Produktbeschreibungen) als auch mit kleineren Texten (z. B. Social Media Beiträge) zu schreiben
  • Solide Zeitmanagementfähigkeiten
  • Grundlegende Kenntnisse im Bereich der Keyword-Suche
  • BSc in Marketing, Kommunikation, Journalismus oder einem relevanten Fachgebiet
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Frequently asked questions

Where can I post jobs for free?

Using Workable’s free trial account, you can post your job ad for free to multiple job boards including Indeed, LinkedIn, Google, Glassdoor and more for 15 days.

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Every job board has its own acceptance criteria — and our support team knows them all. So after you publish your job via Workable, we’ll give it a quick review. If there are any issues with your post, we’ll email you to resolve them. Otherwise your job will be published to multiple free job boards — including LinkedIn and Indeed — in 12-24 hours!

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Typically, it takes 12-24 hours for job boards to approve a posting. As soon as your job is approved your job status will change from “In Review” to “Published” and you’ll start getting candidates!

When do I have to pay for my job?

You can try Workable for free for 15 days. After 15 days your jobs will be archived and removed from job posting sites, but you’ll still be able to access your Workable account and to see all of the candidates who applied. If you want to keep your job live, you can purchase our monthly Paygo plan for $129/job per month.

Why is Workable better than other job posting tools?

Unlike other job posting sites, Workable posts your job to multiple job boards with just one click! Once candidates are rolling in, Workable provides you with all of the advanced tools you need to contact, schedule, evaluate and select the very best candidate for your job.

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Workable will walk you through it! When you create your job you’ll set options to help candidates filter for and find your post easily. The most popular posts include a benefits section, have flexible requirements and use an application form that’s intuitive and easy to fill out. Use Workable to put it all together.

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